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Complimentary UAE delivery on orders over AED 500

Hause of Asmira · Dubai

Every woman is Asmira.

Jewellery for the moment she sees herself.

The woman before the jewellery

She does not need to be loud to be noticed.

Asmira is not one woman. She is the woman who knows herself, knows her worth, and enters a room with a presence that is entirely her own. She wears what makes her feel most like herself.

  • Refined
  • Feminine
  • Timeless
  • Confident
  • Empowering
  • Magnetic

She feels herself. She knows her worth.

Before she is seen,

she sees herself.

Every piece is created to hold that moment — the moment she looks in the mirror and recognises herself.

Dubai, UAE

The heritage, reimagined

Two worlds. One woman.

Born and raised in the UAE with Indian heritage always close to her heart, our founder grew up between the fast-moving life of Dubai and a culture where jewellery was never simply an accessory. A pair of jhumkas, a necklace, polki or kundan could change the way a woman carried herself.

Read the founder story

Jhumkas. Polki. Kundan. Hers.

The statement

Let the piece do some of the talking.

All statement pieces
The pieces & their women

Every piece has a woman in mind.

Noor Jhumkas — product view

Earrings

Noor Jhumkas

For the woman who arrives like light.

The woman
She is warm, quick to laugh, and the one everyone gravitates to by the end of the night.
How she wears it
Hair up. A plain silk kurta or a black slip dress. Let the jhumkas be the only sound.
Discover AED 420.00
Meher Chandbali — product view

Earrings

Meher Chandbali

A crescent for the woman who owns the evening.

The woman
She is magnetic in a quiet way. People lean in when she speaks.
How she wears it
Deep neckline, bare neck. Nothing else near the face.
Discover AED 560.00 AED 640.00
Anaya Choker — product view

Necklaces

Anaya Choker

The collar that frames how she carries herself.

The woman
She can walk into a room and change the energy without trying.
How she wears it
Off-shoulder or a high neck with the choker over it. Both are correct.
Discover AED 980.00
  • Maharani Rani Haar — product view Maharani Rani Haar — worn
    Statement

    Maharani Rani Haar

    She dresses for the occasion, but also for herself.

    AED 1,650.00
  • Ruhi Pearl Cuff — product view Ruhi Pearl Cuff — worn
    New

    Ruhi Pearl Cuff

    She is gentle by choice, not by default.

    AED 540.00 AED 620.00
Seen in Asmira

Seen in Asmira

Real women, real rooms, real presence. Tag @hauseofasmira to be part of the world.

See every woman
The social world

@hauseofasmira

Enter the world of Asmira

Find your Asmira.

Not a version made for someone else. Her version. Her statement.